Mickey MacIntyre - realChange Partners
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Practical solutions for today's leaders

Workshops

The workshops below are ideally designed in three-hour lengths. One- and half-hour versions for most workshops are available for conference/convention settings. Several workshops (in particular, Ask! and Build a Better Board) are available in full-day workshops or institutes and several workshops can be effectively combined for day-long or multi-day institutes or training retreats. Contact Pamela Strother at pamela@realchangepartners.com to schedule a workshop for your next meeting.

Organizational Development Workshops

  • Dive into Development Planning — a working laboratory that helps you create a development/fundraising plan.
  • Recruit and Reward Volunteers — how to recruit, manage and retain volunteers that will play vital roles in your organization.
  • Build a Better Board — this interactive workshop will help you galvanize the board to action, understand the tools of the trade, the legal responsibilities and the role of board and paid staff in running an organization.
  • Boards and Fundraising, From Bummer to Bonus — fundraising roles and responsibilities of board members are brought to practice in this interactive workshop. Your board members will never have an excuse to not raise money again.
  • Be Strategic, Get a Plan — use your organization in this case study to understand long-range planning and how it works for you.
  • Planning in a Chapter Structure — build your chapter's strategic, long-range or annual plan within the structure of a larger organization.
  • We're in This Together, The Seven C's of Working Together — discover how to work and raise money in coalitions, collaborations, partnerships and joint ventures.
  • Make Mine a Merger — follow this road map to the ultimate in bringing two organizations together.
  • Shut Down Successfully — sometimes it is simply best to cease doing business. Here are some pointers on what to look after to ensure success as you shut down.
  • Building a Movement for Social Change — creating a community-based, function-centered structure for movement building.

Fundraising Workshops

  • Ready, Set, Raise — an overview of the state/environment of giving and the principles of fundraising. Current topics in fundraising are included.
  • Fundraising Fundamentals — a review of the eight different methods of raising money, the three fundraising strategies and the case statement.
  • Build Your Base — how to increase your base of supporters through direct mail, telemarketing/phone banking and e-fundraising.
  • Invigorate your E-Fundraising — an overview of best practices in this new and dynamic method of raising money.
  • Direct Mail: The Good, the Bad and the Ugly — Should a letter be short or long? Should a live stamp be put on a response envelope? Does personalization really matter? Can organizations really raise substantial support through the mail? Does testing make a difference? Find out.
  • Fix your Fundraising Events — learn fundraising event cost modeling to ensure a money making event and be introduced to a concept of making a magical memory that leaves donors wanting to give even more money after the event.
  • Ask! People for Money Face-to-Face — volunteers and paid staff alike leave this workshop prepared and motivated to ask people for major contributions.
  • Incorporate Corporate Sponsorship — how to make a match between your organization and business/corporate funders. It's not just about event sponsorship.
  • Breathe Life into Planned Giving — an overview of how to create a simple planned giving program for any size, age or type of organization.
  • Plenty of Practically Perfect Peso-Producing Points for a Public Pitch — a dozen pointers on how to do a fundraising pitch and an interactive exercise for pitch practice.
  • Conquer Your Capital Campaign — an overview of the components and timelines for building, endowment and capacity building campaigns.

Marketing Workshops

  • What Did You Say? — making sure your message works for your branding, marketing, public relations and development activities.
  • When to Say What to the Press — tailor your message, access the press and keep in control, even in a crisis communications situation.
  • Diversity Matters: Multicultural Marketing — need to speak to diverse audiences? Learn the techniques of multicultural marketing.
  • Campaigns Aren't Just for Politicians — not-for-profits have to run campaigns as well — marketing campaigns, fund raising campaigns, publicity campaigns... it's all about crafting a message and choosing the right outlets to get the word out.
  • Staying True to Your Mission While Crafting a Strategic Message — a marketing brand is more than a tagline, logo or name. It's the definition of not only what your organization is, but also what it means to partners, funders and your clients.

Fundraising and Organizational Development Clinics

Advanced and beginning clinics center on a brainstormed list of challenges and questions brought forward by clinic participants' real life work. Questions are prioritized based on their relevance to the greatest number of participants and are answered by the expert and other participants for both a leader-led and peer-learning experience. Where possible, the expert will engage participants in interactive learning exercises that aid in discovery around the questions and challenges.

Philanthropic Workshops for Donors

  • Get a Giving Plan — interactive workshops designed to help donors create a plan for effective and fulfilling giving to nonprofit organizations.
  • Ten Tips for Tip Top Giving — an overview of best practices in individual giving to nonprofit organizations.

Contact Pamela Strother at pamela@realchangepartners.com to schedule a workshop for your next meeting.


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